Deciding Which Way to Go
When starting a lash business can be difficult.there will be a lot of questions that need to be answered…..How can you guarantee that moving from a salon to your own business was the right move? Which way is best for you?We’ve compiled a few of our best tips to get you started in your business endeavors.
- Make clients feel like you are a friend and there for them. Conversation should be 80% about the client and 20% about you. Practice being genuinely interested in what clients have to say to build a good relationship with them. Also, make sure to text them 24 hours before the appointment.
Having a mentorship program for your lash business will help your new lash artist shine both in their working relationships and client relationships. It’s truly a win-win for everyone!
- Ask for Suggestions That Can Improve Your Lash Business
If you really want to make your new employee feel welcome, ask for suggestions or ideas they may have for your lash business. Since employees don’t always speak up about what’s going on at work, this will help set the tone for an open, honest employer-employee relationship right from the beginning. Plus a fresh, new perspective is always helpful and could potentially offer insights that you may have not thought of before.
- Offer discounts and promotions. Have a loyalty program or birthday reward for your best clients to keep them coming back. A referral program is always a good idea. It gets more clients in the door!
- Be a leader in client comfort. Use a breath mint while lashing, play relaxing music and have a blanket for clients to use during the appointment. Our Lash Pillow makes clients extra comfortable by supporting their shoulders and neck.
- Make goals for yourself. Even if it’s just getting one more client a week, goals should be measurable and attainable. Set measurements of success as you grow more in your business, social media following and lashing techniques.
- Always strive to learn more. Keep working on your techniques in the industry. Look for new tips and tricks to help you improve your time and retention.
My startup costs for the boutique were minimal in the grand plan. I needed good credit first of all. Most reputable landlords will run a credit, and possibly a background check. I had to put up the first and last month of rent, and a deposit of the first four weeks. After that, I paid my weekly rent. I only had to be responsible for keeping my boutique clean. They did the towels, kept the common restrooms clean, and the building maintained. It was easy.